08:00 - 08:25

Simple Ideas, Legendary Stories, Maximum Returns – The Science and Art of Storytelling

  • The gamble of short term discount vs long term relationship while balancing Product Vs. service – cultivating the right stories for different types of offerings
  • Taking your raw ideas and translating them into your campaign and channel strategy
  • Bite-sized storytelling – a picture is worth a thousand words, so what can you say in 7 seconds?
  • Iterative Marketing – How to grow your audience over time and cultivate a genuine connection

Ian Howard, Managing Director – Little Giant

Quick Info

  • February 27, 2019
  • 08:00 - 08:25