Chief Strategy Officer - DDB
Rupert’s career in advertising spans nearly eighteen years in London’s most pre-eminent agencies and now nearly eight years in New Zealand. In the UK, Rupert worked on brand and advertising strategy with Y&R, AMV BBDO, JWT, Saatchi&Saatchi and Ogilvy.
Beginning with local projects for companies including Kellogg’s, Unilever, The Army and Sainsbury’s, Rupert broadened his skill set to take on global strategic roles for BP, SAB Miller, Unilever and American Express amongst others. In 2010, Rupert relocated with his young family to New Zealand.
Now working with DDB and Interbrand, Rupert has delivered strategic projects for Westpac, Lion, The Warehouse, Lotto NZ and now Vodafone. Rupert has won numerous IPA Effectiveness Awards, Effies and APG Awards and has been involved in highly awarded advertising campaigns including Persil ‘Dirt is Good’ and Dove ‘Campaign for Real Beauty’.